CPRA “Do Not Sell Or Share My Personal Information”

Last Updated: Dec 11, 2025

Your Privacy Rights Under California Law (CPRA)

California residents have the right to opt out of the sale or sharing of their Personal Information, including for cross-context behavioral advertising.

TrueVitaLabs respects your privacy and provides clear methods to exercise your rights.


What Does “Sell” or “Share” Mean?

Under the CPRA:

  • “Sell” includes exchanging Personal Information for value.

  • “Share” includes providing Personal Information to third parties for targeted advertising.

We do not sell personal information in the traditional sense.

However, certain marketing tools may be considered “sharing” under CPRA, such as:

  • Meta Pixel

  • Google Ads

  • Klaviyo marketing integrations

  • Shopify analytics


Categories of Personal Information That May Be Sold or Shared

We may share the following categories for marketing/analytics purposes:

  • Identifiers (IP address, device ID)

  • Internet activity (browsing, clicks, time on site)

  • Commercial information (purchase history)

  • Geolocation (general/IP-based)

We do not knowingly sell or share Personal Information of minors under 18.


How to Opt Out

You may request that we do not sell or share your personal information by:

Online Request

Email: contact@truevitalabs.com

Subject: “Do Not Sell or Share My Personal Information”

Browser-Based Opt-Out

Enable Global Privacy Control (GPC) in your browser:

https://globalprivacycontrol.org

Our Website will honor GPC signals where required.


Verification

To protect your data:

  • We may request additional information to verify your identity

  • Authorized agents may opt out on your behalf with a signed permission document


Response Time

We will process your opt-out request within 15 business days, as required by CPRA.


Other Privacy Rights

California residents also have the right to:

  • Request access to their data

  • Request deletion

  • Correct inaccurate information

  • Limit use of sensitive data

  • Appeal denied requests

See our full Privacy Policy for details.


Contact Us

To exercise your rights or ask questions:

HORMONAL HARMONY, LLC / TrueVitaLabs

Email: contact@truevitalabs.com

66 W Flagler Street STE 900 – #951

Miami, FL 33130